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The Distinctive Edge: How Professional Sales Representatives Elevates Security Solutions for Integrators

by Taylor Tandy | May 6, 2025 | Uncategorized

In the rapidly evolving security industry, the role of Professional Sales Representatives (PSR) has become increasingly pivotal. Unlike traditional sales approaches that focus solely on pushing products, PSR adopted a comprehensive strategy that emphasizes holistic...

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  • The Distinctive Edge: How Professional Sales Representatives Elevates Security Solutions for Integrators

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    Designed by LoveCreativ | Copyright © 2020 PSR
    To address a perceived cybersecurity risk, an interim final rule of the National Defense Authorization Act (NDAA) for the Fiscal Year of 2019 was made effective on August 13, 2019.

    Section 889 contains the prohibition on certain telecommunication and video surveillance services or equipment from specific vendors. It also contains several provisions that have a major impact on currently existing and future US government-related video surveillance deployments.

    The NDAA ban extends to manufacturers in cases in which the video surveillance cameras or systems from specified vendors are offered under another manufacturer’s brand name typical of OEM, ODM, and JDM relationships.

    Here are the instructions for taking some signal readings with your cell phone. This will only show the signal strength for that particular carrier.

    There are some easy apps to use if you have Android. Apple has blocked all of these types of apps recently so a field test mode is necessary.

    Easiest method if you can find an Android Device For Android users, there is a great go-to app to do a signal strength test and network speed test.

    Network Cell Info Lite, available for free on the Google Play store, provides nearly real-time monitoring of cellular and Wi-Fi signals. Raw network cellular information is provided, such as network speeds as shown in decibels. Route coloring is displayed in a map, in accordance to signal strength and relative location of towers form the Mozilla MLS database.
    iPhone Field Test Mode

    iPhone users can also view a signal strength reading by accessing their iPhone Field Test Mode. Below are instructions to enact the field test mode an iPhone models. *Instructions may not work for iPhone’s using iOS 11 and higher.

    1. Turn off Wi-Fi
    2. Key in *3001#12345#*
    3. Press call
    4. Tap: Serving Cell Measurements
    5. Scroll down to: Measured rsrp0
    6. Add +20 dBm to the resulting number (example -102 shown would be -82 dBm)
      Helpful tip: When taking signal readings, move to the location where you want to take the reading, wait for 30 to 60 seconds for the signal readings to catch up, and then record the signal strength and network type (2G, 3G, 4G, LTE, etc.).

    How to check signal strength for an Android
    Android cell phone signal strength app
    For Android users, there is a great go-to app to do a signal strength test and network speed test.

    • Network Cell Info Lite, available for free on the Google Play store, provides nearly real-time monitoring of cellular and Wi-Fi___33 signals. Raw network cellular information is provided, such as network speeds as shown in decibels. Route coloring is displayed in a map, in accordance to signal strength and relative location of towers form the Mozilla MLS database.

    Android Field Test Mode

    Most Android phone models allow the user to view signal strength readings by navigating the device’s menu tree. Accessing Field test mode on Android phones is also straightforward.

    1. Go to “Settings” > “About Phone”
    2. Your numerical signal strength will be available under either Network or Status, depending on the model of the phone you own.
    3. Being able to find the right menu screen varies across phone manufacturers, models and versions of Android OS.
    4. A typical navigation sequence is Settings – About Phone – Status or Network – Signal Strength or Network Type and Strength.

    Alternate navigation sequence for some Android phones is Settings > More Options or More Settings > About Phone > Mobile Networks > Signal Strength. Some experimenting with the menus on your Android phone should get you a dBm reading that’s reliable.

    Helpful tip: Android phones will read only one network at a time. If you have 4G network access, that’s the default dBm reading your phone will display. If there’s no 4G service at the moment, the reading will default to 3G.

    After following the instructions above, if you’re unable to determine your device’s signal strength reading, check the operations guide that came with your device.

    Wire & Cable

    Tools & Specialty Products

    Uplink

    MORE INFO

    Uplink Security Inc. was founded in 1997 as one of the pioneers in cellular alarm communication, providing alarm partners with a fast, easy and highly profitable solution to meet their customers’ security needs. We make installing and activating an alarm communicator easy – and we also feature extended hours and technical support for our partners. Uplink is the first provider in the industry to offer immediate web or live-operator activation and an installer app.

    Uplink now offers long-life 5G-ready versions of the popular 5500 and 5530 series cellular communicators, powered by award-winning dual-SIM capability on both AT&T and Verizon networks in the same device. Delivering top performance and value, the new Uplink alarm communicators are compatible with virtually any central monitoring station and most popular security systems on the market today.

    Learn More

    Pedestal Pro

    MORE INFO

    Pedestal PRO specializes in providing “mounting” solutions including pedestals, housings, and hoods specific to non-wall applications needing card readers, cameras, intercoms, keypads, entry-exit buttons, phone entry, and other devices. Pedestal PRO has served an international network of installers for fifteen years in the Access Control, Security, and Fire & Safety Industries to build an unprecedented installation base of 250,000+ locations around the globe– recently completing projects for Facebook, Google, Disney, Comcast, FBI, and many more– and earning its title as “the leading pedestal manufacturer in the world.”

    Learn More

    Macurco

    MORE INFO

    Macurco Gas Detection is a division of Aerionics Inc., and is a leading global provider of rapidly deployable connected, intelligent gas detection systems that enable real-time safety and toxic threat detection. Macurco designs, develops and manufactures a full set of fixed and portable gas detection monitors for the protection of workers, responders and the community.

    Learn more.

    Yuasa

    MORE INFO

    Yuasa is one of the world’s largest manufacturers and suppliers of valve regulated, lead acid batteries with global manufacturing plants and an extensive marketing and distribution network throughout the world. Yuasa have applied their 80 years of experience in the lead acid battery field to produce the optimum design of Sealed Lead Acid batteries.

    Learn More

     
     
     
     

    STI

    MORE INFO

    STI is a family owned and operated business that began 35 years ago with Jack Taylor’s invention of the Stopper Pull Station Protector. Safety Technology now markets more than 1000 products throughout the world. These products help prevent false fire alarms, theft and vandalism of the things that protect us all.

    Learn More 

    DYMO

    MORE INFO

    From cable wraps and flags to heat-shrink tubes, DYMO®label makers and labels help facilitate fast and easy wire and cable identification.

    Learn More

    Leviton

    MORE INFO

    Your house can and should be a smart home. Enjoy the freedom of controlling your light switches, table lamps, small appliances and more from a smartphone or tablet from anywhere in the world. Create time-based schedules to automate your home without any interaction. Or use your voice to turn off the lights when paired with Amazon Echo, Google Assistant, or Siri from Apple. Intelligence with elegance, now that’s smart and simple.

    Learn More

    M2M Services

    MORE INFO

    Our communicators correspond with our motto – Simplicity. Applied. They are designed to be easy to install and operate. The devices come preconfigured, wiring is simple and intuitive. With our platform we provide you with remote access to the communicators for diagnostics and management, thus saving you precious time and boosting your customers’ loyalty with superior response time on support issues. For the most common alarm panels we support UDL – transparent remote programming with the panel manufacturer’s software.

    Learn More

    Jonard Tools

    MORE INFO

    Founded in 1958, Jonard Tools® manufactures tools for the Telecom, CATV, Fiber Optic, Home Automation, Security & Alarm, and Electrical markets. Jonard Tools designs and engineers patented products by utilizing customer partnerships to create innovative solutions for industry needs. New tools are released each month and are all Made For Life® with lifetime warranties. Through quality and innovation Jonard aims to move the industry forward and connect the world

    Video & IP Surveillance

    Digital Watchdog

    MORE INFO
    DW® is the industry leader in digital recorders, surveillance cameras and related management software, delivering complete video surveillance solutions for HD over Coax and HD IP systems of any size and for any application

    Learn More

    Minuteman

    MORE INFO

    Para Systems, Inc. is a leading provider of power protection and management products including theMinuteman® line of Uninterruptible Power Supplies (UPS) for computers, servers, peripherals, voice and data communication systems, security systems and other mission-critical equipment.

    Learn More

    Luxul

    MORE INFO

    Luxul is the leading innovator of simple-to-deploy professional grade IP networking solutions for use by custom installation professionals. Designed for use in both residential and commercial environments, the Luxul family offers a complete line of solutions that simplify network design and deployment—resulting in a scalable network that is both powerful and easy to install. With Luxul, installers can deliver the ultimate IP network without the complexity associated with traditional networking gear.

    Learn More

    DYMO

    MORE INFO

    From cable wraps and flags to heat-shrink tubes, DYMO®label makers and labels help facilitate fast and easy wire and cable identification.

    Learn More

    Yuasa

    MORE INFO

    Yuasa is one of the world’s largest manufacturers and suppliers of valve regulated, lead acid batteries with global manufacturing plants and an extensive marketing and distribution network throughout the world. Yuasa have applied their 80 years of experience in the lead acid battery field to produce the optimum design of Sealed Lead Acid batteries.

    Learn More

    Jonard

    MORE INFO

    Founded in 1958, Jonard Tools® manufactures tools for the Telecom, CATV, Fiber Optic, Home Automation, Security & Alarm, and Electrical markets. Jonard Tools designs and engineers patented products by utilizing customer partnerships to create innovative solutions for industry needs. New tools are released each month and are all Made For Life® with lifetime warranties. Through quality and innovation Jonard aims to move the industry forward and connect the worldLearn More

     

     

    Winland Electronics

    MORE INFO

    Winland works with the healthcare, food service, and pharmaceutical industries that deliver essential and, in fact, often life-saving products and services. As a trusted leader is affordable, scalable, critical-environment monitoring solutions, they are committed to the protection of perishable goods, including medical supplies, drugs, and food items.

    Learn More

    Pedestal Pro

    MORE INFO

    Pedestal PRO specializes in providing “mounting” solutions including pedestals, housings, and hoods specific to non-wall applications needing card readers, cameras, intercoms, keypads, entry-exit buttons, phone entry, and other devices. Pedestal PRO has served an international network of installers for fifteen years in the Access Control, Security, and Fire & Safety Industries to build an unprecedented installation base of 250,000+ locations around the globe– recently completing projects for Facebook, Google, Disney, Comcast, FBI, and many more– and earning its title as “the leading pedestal manufacturer in the world.”

    Learn More

    Intrusion & Monitoring

    Uplink

    MORE INFO

    Uplink Security Inc. was founded in 1997 as one of the pioneers in cellular alarm communication, providing alarm partners with a fast, easy and highly profitable solution to meet their customers’ security needs. We make installing and activating an alarm communicator easy – and we also feature extended hours and technical support for our partners. Uplink is the first provider in the industry to offer immediate web or live-operator activation and an installer app.

    Uplink now offers long-life 5G-ready versions of the popular 5500 and 5530 series cellular communicators, powered by award-winning dual-SIM capability on both AT&T and Verizon networks in the same device. Delivering top performance and value, the new Uplink alarm communicators are compatible with virtually any central monitoring station and most popular security systems on the market today.

    Learn more.

    M2M Services

    MORE INFO

    Our communicators correspond with our motto – Simplicity. Applied. They are designed to be easy to install and operate. The devices come preconfigured, wiring is simple and intuitive. With our platform we provide you with remote access to the communicators for diagnostics and management, thus saving you precious time and boosting your customers’ loyalty with superior response time on support issues. For the most common alarm panels we support UDL – transparent remote programming with the panel manufacturer’s software.

    Learn More

    Winland Electronics

    MORE INFO

    Winland works with the healthcare, food service, and pharmaceutical industries that deliver essential and, in fact, often life-saving products and services. As a trusted leader is affordable, scalable, critical-environment monitoring solutions, they are committed to the protection of perishable goods, including medical supplies, drugs, and food items.

    Learn More 

    Macurco

    MORE INFO

    Macurco Gas Detection is a division of Aerionics Inc., and is a leading global provider of rapidly deployable connected, intelligent gas detection systems that enable real-time safety and toxic threat detection. Macurco designs, develops and manufactures a full set of fixed and portable gas detection monitors for the protection of workers, responders and the community.

    Learn more.

    Napco

    MORE INFO

    NAPCO Security Systems are professionally-installed residential and commercial system solutions, features StarLink Cell/IP Communicators, available in intrusion, commercial fire and with Smart Hub for Connected Home & Smart Business; FireLink® Conventional & Addressable Cellular FACPs with builtin Touchpad; Commercial Addressable/Conventional/Wireless Fire Panels; Prima by Napco® All-in-One Connected Home Systems featuring Self-Healing Wi-Fi Video™ Doorbell & Cameras, & Gemini Integrated Intrusion & Access Control Systems for residential and commercial applications.

    Learn more.

    Fire

    Minuteman

    MORE INFO

    Para Systems, Inc. is a leading provider of power protection and management products including theMinuteman® line of Uninterruptible Power Supplies (UPS) for computers, servers, peripherals, voice and data communication systems, security systems and other mission-critical equipment.

    Learn More

    STI

    MORE INFO

    STI is a family owned and operated business that began 35 years ago with Jack Taylor’s invention of the Stopper Pull Station Protector. Safety Technology now markets more than 1000 products throughout the world. These products help prevent false fire alarms, theft and vandalism of the things that protect us all.

    Learn More

    YUASA

    MORE INFO

    Yuasa is one of the world’s largest manufacturers and suppliers of valve regulated, lead acid batteries with global manufacturing plants and an extensive marketing and distribution network throughout the world. Yuasa have applied their 80 years of experience in the lead acid battery field to produce the optimum design of Sealed Lead Acid batteries.

    Learn More

    Macurco

    MORE INFO

    Macurco Gas Detection is a division of Aerionics Inc., and is a leading global provider of rapidly deployable connected, intelligent gas detection systems that enable real-time safety and toxic threat detection. Macurco designs, develops and manufactures a full set of fixed and portable gas detection monitors for the protection of workers, responders and the community.

    Learn More

    DYMO

    MORE INFO

    From cable wraps and flags to heat-shrink tubes, DYMO®label makers and labels help facilitate fast and easy wire and cable identification.

    Learn More

    Communications & Networking

    Luxul

    MORE INFO

    Luxul is the leading innovator of simple-to-deploy professional grade IP networking solutions for use by custom installation professionals. Designed for use in both residential and commercial environments, the Luxul family offers a complete line of solutions that simplify network design and deployment—resulting in a scalable network that is both powerful and easy to install. With Luxul, installers can deliver the ultimate IP network without the complexity associated with traditional networking gear.

    Learn More

    LAN-Power

    MORE INFO

    Para Systems, Inc. is a leading provider of power protection and management products including theMinuteman® line of Uninterruptible Power Supplies (UPS) for computers, servers, peripherals, voice and data communication systems, security systems and other mission-critical equipment.

    Learn More

    Leviton

    MORE INFO

    From simple switches and receptacles, to networking systems and smart home automation, Leviton exceeds market needs by delivering innovative products to create sustainable, intelligent environments through its electrical wiring devices, network and data center connectivity solutions, LED lighting and lighting energy management systems, and security and automation applications.

    Learn More

    M2M Services

    MORE INFO

    Our communicators correspond with our motto – Simplicity. Applied. They are designed to be easy to install and operate. The devices come preconfigured, wiring is simple and intuitive. With our platform we provide you with remote access to the communicators for diagnostics and management, thus saving you precious time and boosting your customers’ loyalty with superior response time on support issues. For the most common alarm panels we support UDL – transparent remote programming with the panel manufacturer’s software.

    Learn More

    Uplink

    MORE INFO

    Uplink Security Inc. was founded in 1997 as one of the pioneers in cellular alarm communication, providing alarm partners with a fast, easy and highly profitable solution to meet their customers’ security needs. We make installing and activating an alarm communicator easy – and we also feature extended hours and technical support for our partners. Uplink is the first provider in the industry to offer immediate web or live-operator activation and an installer app.

    Uplink now offers long-life 5G-ready versions of the popular 5500 and 5530 series cellular communicators, powered by award-winning dual-SIM capability on both AT&T and Verizon networks in the same device. Delivering top performance and value, the new Uplink alarm communicators are compatible with virtually any central monitoring station and most popular security systems on the market today.

    Learn More

    AV & Home Automation

    Luxul

    MORE INFO

    Luxul is the leading innovator of simple-to-deploy professional grade IP networking solutions for use by custom installation professionals. Designed for use in both residential and commercial environments, the Luxul family offers a complete line of solutions that simplify network design and deployment—resulting in a scalable network that is both powerful and easy to install. With Luxul, installers can deliver the ultimate IP network without the complexity associated with traditional networking gear.

    Learn More

    Yale

    MORE INFO

    The emergence of the digital home is a major catalyst for the creation of the Yale Real Living™ portfolio of residential access control and home security solutions. These deadbolt and lever locks are designed to integrate seamlessly with digital control systems or provide convenient stand alone access control.

    Learn More

    Sanus

    MORE INFO

    Legrand | AV is providing innovative foundational AV product and service solutions that make it easy for professional customers to create amazing AV experiences for end users worldwide. Sanus offers a full range of display and audio mounts for commercial and residential applications.  

    Learn More

    DYMO

    MORE INFO

    From cable wraps and flags to heat-shrink tubes, DYMO®label makers and labels help facilitate fast and easy wire and cable identification.

    Learn More

    Russound

    MORE INFO

    Based in Newmarket, New Hampshire, Russound continues to design and manufacture innovative products that sound great, are easy to install and simple to use, and that offer great value. Russound delivers a complete range of multiroom audio systems, source equipment, volume controls, amplifiers, loudspeakers and intercom systems. Russound firmly believes that its products are the finest of their kind on the market and remains dedicated as ever to providing its dealers and distributors with the right products for them to delight their own customers.

    Learn More

    Leviton

    MORE INFO

    From simple switches and receptacles, to networking systems and smart home automation, Leviton exceeds market needs by delivering innovative products to create sustainable, intelligent environments through its electrical wiring devices, network and data center connectivity solutions, LED lighting and lighting energy management systems, and security and automation applications.

    Learn More

    Jonard

    MORE INFO

    Founded in 1958, Jonard Tools® manufactures tools for the Telecom, CATV, Fiber Optic, Home Automation, Security & Alarm, and Electrical markets. Jonard Tools designs and engineers patented products by utilizing customer partnerships to create innovative solutions for industry needs. New tools are released each month and are all Made For Life® with lifetime warranties. Through quality and innovation Jonard aims to move the industry forward and connect the worldLearn More

    Minuteman

    MORE INFO

    Para Systems, Inc. is a leading provider of power protection and management products including theMinuteman® line of Uninterruptible Power Supplies (UPS) for computers, servers, peripherals, voice and data communication systems, security systems and other mission-critical equipment.

    Learn More

    Vanco

    MORE INFO

    With over 1,800+ SKUs and growing, the Vanco® line is our most comprehensive selection of audio and video products and accessories available for distribution. The line features a large assortment of value-priced audio and video distribution, cable, IR kit, converter and adapter, networking and wall mounting solutions, that distributors can mix-and-match to offer installers everything they need for the latest in audio and video technology.

    Learn More

    Access Control Partners

    Dormakaba

    MORE INFO

    dormakaba is one of the top three companies for access control and security solutions in the global market. We provide everything you need for secure access to buildings and rooms, with over 150 years’ experience and millions of products installed worldwide. We offer a comprehensive portfolio of products, solutions, and services for everything related to doors and secure access for hotels, healthcare, education, shops, lodging, entertainment facilities, sports centers, airports, at home or in the office.

    Learn More

    Mircom

    MORE INFO

    Today, Mircom stands as one of the fastest growing companies in the building solutions sector and the largest independent fire alarm manufacturer and distributor in North America. Our product line spans Fire Detection & Alarm, Communications & Security, Mass Notification, Building Automation and Smart Technologies. Our brands include Mircom® (our principal brand), Secutron™, and U.E.C.™ United Export Corporation. 

    Learn More

    DSI

    MORE INFO

    Since 1982, Designed Security, Inc., a U.S.A. company, has been developing, engineering, and manufacturing custom and standard state-of-art security and access control peripheral products for the corporate, commercial and industrial marketplace.

    DSI was founded as a result of a perceived industry need for innovative products that would be designed to enhance the performance of security and access control systems. In response to a security requirement, the first product that was developed was the Door Management Alarm. The “DMA” has undergone significant modifications and today the enhanced ES4200 remains unique and continues to be recognized as an effective solution for access control and security system requirements.

    Learn More

    Minuteman

    MORE INFO

    Para Systems, Inc. is a leading provider of power protection and management products including theMinuteman® line of Uninterruptible Power Supplies (UPS) for computers, servers, peripherals, voice and data communication systems, security systems and other mission-critical equipment.

    Learn More

    DYMO

    MORE INFO

    From cable wraps and flags to heat-shrink tubes, DYMO®label makers and labels help facilitate fast and easy wire and cable identification.

    Learn More

    Yale

    MORE INFO

    The emergence of the digital home is a major catalyst for the creation of the Yale Real Living™ portfolio of residential access control and home security solutions. These deadbolt and lever locks are designed to integrate seamlessly with digital control systems or provide convenient stand alone access control.

    Learn More

    Cypress

    MORE INFO

    Cypress Integration Solutions is a recognized leader in the design and manufacture of electronic security products and technologies. Cypress specializes in unique and secure communication solutions for physical and logical access control. Since 1983 Cypress has been the industry leader in providing wired and wireless solutions to connect virtually any access control and security manufacturers hardware.

    Learn More

    STI

    MORE INFO

    STI is a family owned and operated business that began 35 years ago with Jack Taylor’s invention of the Stopper Pull Station Protector. Safety Technology now markets more than 1000 products throughout the world. These products help prevent false fire alarms, theft and vandalism of the things that protect us all.

    Learn More 

    Yuasa

    MORE INFO

    Yuasa is one of the world’s largest manufacturers and suppliers of valve regulated, lead acid batteries with global manufacturing plants and an extensive marketing and distribution network throughout the world. Yuasa have applied their 80 years of experience in the lead acid battery field to produce the optimum design of Sealed Lead Acid batteries.

    Learn More

     
     
     
     

    Pedestal Pro

    MORE INFO

    Pedestal PRO specializes in providing “mounting” solutions including pedestals, housings, and hoods specific to non-wall applications needing card readers, cameras, intercoms, keypads, entry-exit buttons, phone entry, and other devices. Pedestal PRO has served an international network of installers for fifteen years in the Access Control, Security, and Fire & Safety Industries to build an unprecedented installation base of 250,000+ locations around the globe– recently completing projects for Facebook, Google, Disney, Comcast, FBI, and many more– and earning its title as “the leading pedestal manufacturer in the world.”

    Learn More